Research Partners is a registered trade name, or “doing business as” (dba) operating arm of Marketing Partners, Inc., in use since 1996. We are honored to have served for many years numerous national, regional and state agencies and organizations.
Research Partners conducts actionable research to help clients assess the context of the specific systems change they wish to see happen. Achieving sustainable change needs carefully designed interventions that take into account specifics of local contexts and communities.
For values-led businesses, nonprofits and public agencies using a social marketing approach, we are talking about formative research — that is, listening and understanding the knowledge, attitudes, and behaviors currently driving your audiences and market.